Thursday, November 3, 2011

Fuck Yeah, Advertising!

When my brother and I were young, my Dad did a lot of small time acting in various films. He was mostly part of the background crew and sometimes he would bring my brother and I along. With 50 or 60 extras on a set, it's easy enough to sneak in a couple more. I even scored a couple of parts in period pieces and got all dolled up in hoop skirts and pantaloons. Pretty cool stuff.

But as an extra, I never really got to wander around the sets all that much. Those private trailers seemed so cool and elusive. For the famous people. And I never got to set foot on a sound stage or work with real directors.

Enter advertising. As an art director on photo and commercial shoots, I'm the client. I've directed directors. I've had my own trailer. I've sat through days of casting and made the decisions. And, yes, I've eaten a lot of breakfast burritos.

It sounds arrogant, like I've got a fat head. But it's really just more a nod to advertising. We get paid to do this shit. Sometimes, I really really hate it. But right now... I just feel so lucky.

0 comments: